![]() Now no matter where you live in the capital area, you’ll never have to drive more than 10 minutes to get to a theater. Mid-Michigan was already doing pretty good as far as movie theaters, but Regal fills in a niche in the environment - it complements NCG Eastwood Cinemas on the north side, Studio C! Meridian Mall on the east and Celebration! Cinema Lansing & IMAX on the south side to create an almost uniform distribution of screens. “Rouse sees great potential in Lansing Mall, as it is (ideally) located in one of the fastest growing townships in Michigan, easily accessible from I-96, I-69 and US-127.” “(We) believe the addition of these three prominent tenants will serve as major attractions within the area and will drive additional foot traffic,” said Matthew Chudoba via email, spokesman for the New York-based Rouse Properties that owns the mall. It continues Lansing Mall’s recent growth spurt in reaching out to national chains to fill space Longhorn Steakhouse opened its first area location there earlier this year, while Toby Keith’s I Love This Bar & Grill will open its second Michigan location there this fall. Additionally, through the month of July, Regal will give free pop and popcorn to all Regal free loyalty card holders. To commemorate its grand opening, Regal Cinemas held $2 movie nights Monday, Tuesday and Wednesday this week, with all money going to local charities. Regal Entertainment is the largest chain of movie theaters in the country, with 574 theaters in 42 states. “Michigan was definitely an area we were interested in being a part of, and Lansing is one of the most energetic areas in the state,” said Jewel Gallagher, spokeswoman for the theater’s Knoxville, Tenn.-based parent company, Regal Entertainment Group. It also opens up a whole new set of possibilities for mid- Michigan movie fans. ![]() ![]() It will bring the total number of screens in Lansing to 64, the most the area has ever seen. A new movie theater, Regal Lansing Mall Cinemas 12 & RPX, opens Friday inside the Lansing Mall. ![]() Ross On Friday, as the primates in “Dawn of the Planet of the Apes” launch their campaign to take over civilization - or at least the box office - Lansing-area audiences will see a significant shift in the local cultural landscape. ![]()
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